In Japan before the 1990s, collaboration was apparently used mainly in the field of art.
A collaboration between multiple artists, a joint exhibition, etc. It was a term used by a limited number of people in the art world.
Later, the term collaboration came to be used to refer to joint work in the fields of management and information, and now it generally refers to "doing something together."
"Unexpected collaboration" is something I hear quite often.
Collaboration here, collaboration there.
I think the background to this is that cutting-edge technology has been adopted in every field, and we are now in an era where there are no longer any "brand new ideas."
And everyone came to realize that "newness is simply the combination of something old with something else."
That's why I want to create a chemical reaction by working together with others. I want to find new colors in the overlapping parts of the Venn diagram.
It seems that this is why the word "collaboration" has come to be used so frequently.
When BoKumo started in 2009, the word “collaboration” wasn’t that common, but BoKumo opened with the function of collaborative presentations from the very beginning.
What I wanted to create wasn't just a place to eat and drink, but a place where various events could be held. A place that would be easy to collaborate with, as we would call it today.
I thought that even if I was a latecomer who entered the food and beverage industry in my 30s, I could do it if I had the interesting chemistry with other genres. With that in mind, I held a lot of events.
Musician x Boxer
University teacher x Bokumo
Cultural person × Bokumo
Reading x Bokumo
Magic x Bokumo
Group date × Bokumo
Winemaker x Bokumo
In some years, he was doing around 100 shows a year. But then COVID-19 forced him to reset.
And Bokumo has become more New Zealand-inspired, with a different style than when it first opened.
The venue was renovated during the COVID-19 pandemic, reducing its capacity, making it difficult to hold lively events like before.
But I still have a desire to do event activities. That's where Bokumo started.
So now is the time to search for an event that suits the current Bokumo crowd (incidentally, "singles wine parties" are very popular).
After much exploration, we came up with the idea of a collaboration event that might be nice.
This is it.
"Bokumo x Shie: A Feast of New Zealand Wine and Game Cuisine"
Mr. Sakai, the owner of the restaurant "Shie" which opened in Fushimi this year, visited Bokumo and cooked in a double chef formation with Chef Furuzono of Bokumo.
The theme is game, and this time pheasant will be the main focus.
Iwasu will select New Zealand wines to go with the dishes, including wines from top New Zealand wineries such as Felton Road and Atarangi.
Wednesday, January 24, 2024
18:30 Open 19:00 Start
6 types of New Zealand wine × 6 course meals
Participation fee: 11,000 yen (tax included)
Capacity: 20 people
How to participate: Tickets will be on sale at Bokumo stores from December 25th. Tickets can be reserved by phone (052-253-6950), email ( event@bokumo.jp ), or through Bokumo's social media accounts.
As I write this, I'm feeling a little nervous. Or maybe more excited.
This is the first time that Bokumo has collaborated with another restaurant for a dinner. If this goes well, we might be able to make it a regular event, maybe once a season.
With that in mind, the first time is crucial.
I wonder what kind of preparations I should make. It reminded me a little of the time when I was creating events with trepidation when Bokumo first started.
I see, so people collaborate because it gives them a sense of excitement about the future.
